Web Analytics Hungary

Web Analytics & Data-driven Site Optimization – Hungary

Posts Tagged ‘Marketing’

Anna Sebestyen on Coupons for Decreasing Cart Abandonment Rates – WAW Budapest

Posted by webanalyticshungary on October 9, 2009

Anna Sebestyen was not only the organizer of the first Web Analytics Wednesday event in Budapest, Hungary, but she was also one of the five speakers at WAW.

As WAW Budapest took place just before the holidays, it was logical to pick a basically e-commerce topic: Coupons and Carts Read the rest of this entry »

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Posted in Conversion Improvement, E-commerce, Measurement, Online Advertising, Online Marketing, Search Marketing, Testing, Web Analytics, Web Analytics Wednesday, Web Metrics | Tagged: , , , , , , , , | Leave a Comment »

Benedek Toth on User Profiling on The Fly – WAW Budapest

Posted by webanalyticshungary on October 9, 2009

Benedek Toth gave a presentation at Web Analytics Wednesday Budapest Hungary focusing on the business potential of user profiling on the fly.

Basically, instant user profiling sounds more like a future trend than a current reality, but future is not so far when we talk about highly customized marketing – behavioral marketing at its best. Read the rest of this entry »

Posted in Behavioral Targeting, Measurement, Online Advertising, Online Marketing, Web Analytics, Web Analytics Wednesday, Web Metrics | Tagged: , , , , , , , , | 1 Comment »

June Dershewitz – intro to Web Analytics – WAW Hungary

Posted by webanalyticshungary on October 9, 2009

June Dershewitz (VP of SEMPhonic, also on board of Web Analytics Association) gave the first presentation at the first Web Analytics Wednesday meetup in Budapest, Hungary. It was a good choice for two reasons.

June’s topic was 10 Things I Wish I Knew When I Started in Web Analytics. So on the one hand her topic was very much about the basics, encouragement for those who are just starting their web analyst careers. Read the rest of this entry »

Posted in Online Marketing, Web Analytics, Web Analytics Training, Web Analytics Video, Web Analytics Wednesday | Tagged: , , , , , , , , , | 1 Comment »